Why choose Rare Colors?

Rare Colors isn’t just a jewelry brand—it’s a legacy built on decades of expertise and passion for fancy colored diamonds. Our story begins long before our doors opened to the public, shaped by generations of knowledge and a deep-rooted commitment to the rarest and most breathtaking diamonds the earth has to offer. From the soft blush of a pink diamond to the vibrant hues of blues, yellows, and greens, we have spent years mastering the art of identifying, sourcing, and crafting these extraordinary stones.

What sets us apart is not just our unparalleled knowledge of colored diamonds, but also our mission to make these exquisite gems accessible to collectors and jewelry lovers worldwide. For too long, fancy colored diamonds were hidden behind layers of intermediaries, inflating prices and limiting access to only a select few. At Rare Colors, we bridge the gap between the client and the source, offering the finest diamonds at market-leading values with complete transparency. Our direct relationships ensure that you receive not only the highest quality diamonds but also the best value.

But we are more than just sellers of diamonds—we are true artisans and experts in the field. Each piece we create tells a story of heritage, craftsmanship, and an unwavering respect for the beauty of nature. Our jewelers, based in the heart of New York City, specialize in setting fancy colored diamonds in ways that enhance their natural brilliance. From the precise selection of each stone to the intricate handcrafting of every setting, our attention to detail is unmatched. The result? Jewelry that is not only breathtaking but timeless.

Choosing Rare Colors means choosing a personal and meaningful experience. Whether you're designing an engagement ring, searching for an investment-worthy diamond, or looking for a unique piece to celebrate a milestone, we are here to guide you every step of the way. We believe in building lasting relationships with our clients, offering expert advice tailored to your needs, preferences, and budget.

At Rare Colors, we take immense pride in our global clientele, from high-profile celebrities to seasoned collectors and newlyweds beginning their journey together. Each client shares in our passion for rarity, beauty, and craftsmanship, and it is our honor to be a part of their most significant moments. When you choose Rare Colors, you’re not just purchasing jewelry—you’re becoming part of a legacy, one that celebrates the rare, the beautiful, and the extraordinary.

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3 carat elongated radiant fancy yellow diamond ring