Platinum vs. White Gold: Which is Better?

When it comes to selecting the perfect metal for your jewelry, particularly for timeless pieces like engagement rings and wedding bands, two standout choices emerge: white gold and platinum. While both metals exude luxury and elegance, each brings forth unique characteristics and considerations. Let's delve into the key factors that will empower you to make an informed decision about whether white gold or platinum is the superior choice for your cherished jewelry.

What are White Gold and Platinum?

White gold undergoes a transformative process where yellow gold is combined with other metals and then plated in rhodium, delivering that coveted bright white finish. Its purity is measured in karats, with popular options being 14k or 18k. The former boasts increased durability due to additional alloys, while the latter, with a higher gold content, offers a softer and more desirable appeal to some.

Platinum, in contrast, is a naturally white metal celebrated for its exceptional purity and density. Crafted predominantly in 95% platinum, this metal tends to feel more substantial than others, signifying a hallmark of fine jewelry.

What is the Difference Between White Gold and Platinum?

While both white gold and platinum are stellar choices for fine jewelry, several factors set them apart.

In terms of pricing, the difference between crafting fine jewelry in white gold versus platinum is minimal but noteworthy. Platinum, albeit slightly pricier, justifies its cost through enhanced durability.

One notable contrast lies in the maintenance of these metals over time. White gold, plated with rhodium, may gradually show signs of yellowing beneath the plating with regular wear. Although this is a natural occurrence, it can be rectified by re-plating the jewelry with rhodium, incurring additional long-term costs that may surpass the initial price difference between white gold and platinum.

Platinum, on the other hand, surpasses gold in strength and durability. Unlike white gold, it never requires re-plating with rhodium or any other coating. While it can be polished based on personal preference, platinum demands significantly less maintenance than white gold, offsetting its slightly higher initial cost.

What Do We Recommend, White Gold or Platinum? 

Rest assured, both white gold and platinum stand as excellent choices, promising years of enjoyment. However, based on our experience, platinum has proven to be exceptionally long-lasting, making it the superior option for individuals engaged in professions or daily activities that involve significant handwork. Recognizing that jewelry is not immune to inevitable bumps, bangs, and drops, choosing platinum ensures the enduring beauty and resilience of your cherished pieces.